Friday, 16 June 2017

Skyscanner confirms demand for low-cost trans-Atlantic flights

While some would argue the trend has long been apparent, with the launch of Level and growth of Norwegian low-cost flights, a new study by Skyscanner has found a the potential opportunity for trans-Atlantic low cost routes between Europe and the US.

The new report highlights the impact of price elasticity on demand, while pointed to the increased demand for the routes among travellers.

Traditionally, many airlines’ attempts to introduce low-cost long haul services have fallen flat.

However, recently the trans-Atlantic market has seen renewed competition from several carriers, argues Skyscanner.

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