The sudden break-up with Emily Willow finds Simon Raven, ex-amateur rock god and bored online producer, on a Boeing bound for Seattle. Led by his twin brother, Chris, who is more than happy to exchange a career in fashion photography for the open road, they embark on a buttock-clenching journey of paranoia and self-doubt, as they traverse Interstate 15 across backcountry America. Along the way the hapless duo stumble through bear infested wilderness, meet the eccentric and plain weird on the American freeway, escape a bullwhip wielding maniac in Missoula and survive the evils of Las Vegas. Testing their friendship to the limit as they battle to reach their nirvana, which exists in the form of the beaches of California, the brothers find inspiration on a journey that exposes the stark truth about work and relationships and which asks the question - what do you really want to do with your life.